If you’re a car accident lawyer in Chicago, this video might be helpful to help you rank higher in Google Maps search results.
In this video, we do a deep dive into the hyper competitive search term “chicago car accident lawyers”.
I answer some of the toughest SEO questions like:
- What’s driving these law firms to be the top ranked in Google Maps?
- What are the common backlinks amongst the top ranked law firms?
- What’s the difference between #1 and #20 in Google Maps?
- and more…
How to get top rankings in Google Maps for “Chicago car accident lawyers”
- Introduction
- Purpose: Analyze top-ranked search results for “Chicago car accident lawyers” on Google Maps.
- Goal: Understand what drives search results for firms ranking in positions 1, 2, and 3 compared to a firm in position 30.
- Initial Analysis
- Focus on DR rating (SEO authority score) for each firm.
- Compare DR scores: Firm in position 30 has a score of 47, while top-ranked firms are at 48, 50, and 51.
- Note: Despite similar DR scores, there is a significant difference in rankings.
- Referring Domains and Backlinks
- Look at the number of do-follow referring domains for each firm.
- Firm in position 30 has 46, while top-ranked firms have over 600, 1000, and 1400.
- Highlight the importance of high authority referring domains for ranking in competitive markets.
- Backlink Portfolios Analysis
- Downloaded backlink portfolios for all firms.
- Focus on the intersect column to identify common backlinks among top-ranked firms.
- Top firms share backlinks from specific sites, while the firm in position 30 lacks these backlinks.
- Key Takeaways
- Importance of building high-quality backlinks to compete in top search results.
- Understanding the specific sites from which top-ranked firms are getting backlinks.
- Strategy: Close the gap by acquiring backlinks from the same sites as top-ranked firms.
- Conclusion
- Emphasize the need to work towards closing the gap with top-ranked competitors.
- Offer services to help clients improve their rankings and compete effectively in Google Organic and Google Maps.
- Call to Action
- Encourage reaching out for analysis and assistance in improving search rankings.
- Provide contact information for further inquiries or analysis requests.
- Closing Remarks
- Summarize the importance of understanding backlink strategies for improving search rankings.
- Reiterate availability for assistance and analysis for those seeking to enhance their online presence.


























