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8 Digital Marketing Trends to Keep an Eye On This Year
In 2021, the number of digital shoppers in the US will surpass the 230 million mark. That’s a 1.32 increase from 2020. From these statistics, it’s clear that every business bent on succeeding needs a digital marketing strategy. But to have [...]
5 Ways to Improve Your SEO Strategy
Did you know that Google handles over 3.5 billion searches every day? That’s about 105 billion searches in a month and 1.26 trillion in a year. If you want to find customers or clients, you know where to find them. The [...]
The Benefits of Using SEO For Your Law Firm
If you have a law firm, you should be using digital marketing to stand out from the competition. This is why law firm SEO is so important. It has been shown that law firms with an integrated digital marketing strategy have [...]
7 Of 2021’s Top Website Design Trends
These days it's practically impossible to go an entire day without using the internet. Websites are everywhere and traffic is only increasing every year. If you own a business, your website and online presence are some of your most important assets. [...]
Local vs. Organic SEO: What’s the Difference?
Search engine optimization is a multi-faceted operation. There are a number of things to keep in mind as you go through the process, and there are a few angles you can take as you try to adjust the practice to your [...]
The Importance of Off-Page SEO for Your Business
Did you know that around 68% of all internet sessions start with a search engine? This leaves Google with about 13 billion search queries to fulfill each day. This statistic alone highlights the importance of not only being on the results [...]
Your Guide to Why Longform Content Is Better for SEO
About 55% of marketers view blog content as a top inbound marketing priority. Meanwhile, marketers who prioritize blogging are 13 times more likely to enjoy a positive ROI. Another 57% have acquired new customers through blogging. It's not enough to create [...]
The Importance of On-Page SEO for Your Business
About 75% of Google searchers never look beyond the first page of results. Meanwhile, updating your blog posts with fresh content can boost organic traffic by as much as 111%. Companies that blog have 434% more indexed pages than those that [...]
On-Page vs Off-Page SEO: What You Need to Know
Did you know that about 75% of the population never scroll past the first page of Google results? With around 68% of all online activity starting on a search engine platform, cracking that first page of results is crucial for the [...]
Video and SEO: How Video in Your Content Improves SEO
Let's face it, consumers love video. In fact, video content has now taken over as the most engaging way to capture viewers online. With this in mind, it's no surprise that an astounding 68% of marketers feel that video content has [...]
How Social Media and SEO Work Together
Studies suggest that there are now around 4.48 billion global users active on social media. This equates to 9 out of 10 internet users using social platforms on a regular basis. With statistics like these, it's no question that your brand [...]
Color Psychology: Does Color Affect SEO?
A poor website design can destroy your brand's reputation. Many businesses understand the importance of layout when it comes to a professionally designed website, but color plays just as big a part. Colors like red, blue, green, and yellow can evoke [...]
Why Does SEO Matter To Your Website Design?
Did you know that more than half of all trackable traffic on the Internet comes from organic search? This means that more than half of the activity online happens because of search engine optimization. Search engine optimization, or SEO, is [...]
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