About Bobby Holland

I'm the founder and main contributor here at Bipper Media.
Facebook profile:  Facebook.com/D.RobertHolland
Facebook Fan Page:  Facebook.com/BipperMedia
Twitter profile:  Twitter.com/BipperMedia
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How Law Firms Can Compete in Google And Drive Increased Traffic To Their Websites

For today's modern law firm, the ability to drive traffic and exposure to their website is becoming increasingly more difficult, especially when your highest quality prospects begin their search in places like Google. The initial problem is the top search results in Google are becoming filled [...]

2018-01-17T11:52:31+00:00

BPRMDIA – The New Bipper Media License Plate Finally Arrived!

BPRMDIA - The license plate that took over 3 months to arrive! After nearly 3 months of working my way through the complexities of purchasing a salvage vehicle out of state, I'm excited to report two things: My car is now fully registered [...]

2018-01-17T11:52:31+00:00

5 Simple SEO Strategies To Get More Traffic From Google

Image credit: Bruce Clay SEO Strategies For More Traffic & Rankings in Google One thing I'm passionate about is talking with business owners and digital media managers about ways they can increase their traffic exponentially in Google.  I'm not talking about [...]

2018-01-17T11:52:31+00:00

Are The Top 3 Local Search Results in Google the New #1?

If you are a local business and rely on Google traffic from your local metro area, then I'm sure you've noticed some changes lately in the local search results which might dramatically impact your overall local SEO strategy. Back in August, Google updated their local search [...]

2018-01-17T11:52:31+00:00

Getting Top Search Results in Google Means ‘You Have To Take the Stairs’

I love the saying "There is no elevator to success; you have to take the stairs."  I'm not sure who said that quote originally, but it's a good one for sure. And the same can be said of growing your business on the web [...]

2018-01-17T11:52:32+00:00

3 Steps To Higher Rankings in Google Local Maps Search Results (Local SEO)

The local search results in Google are becoming increasingly more valuable for locally oriented businesses.  From local retailers to lawyers, dentists, and doctors, to the local carpet cleaner and house painters, being found in the top local search results in Google can mean the [...]

2018-01-17T11:52:33+00:00

3 Ways Law Firm Websites Can Leverage Growth Driven Design

Growth Driven Design for Law Firm Websites Image by HubSpot There's a new buzz word (or phrase) in the world of inbound marketing called "growth driven design".  A term, and concept, coined by Luke Summerfield (@SavvyLuke) with HubSpot.  And in this [...]

2018-01-17T11:52:33+00:00

The Ultimate Guide To Building A Lead Generation Website

Lead Generation Websites When it comes to generating news leads and sales, the internet presents the most fertile environment for your business.  However, with the scale of growth seen on the web today, simply publishing new website for your business is hardly enough.  If [...]

2018-01-17T11:52:33+00:00

How To Increase Website Traffic (And Grow Your Business) With News Articles

The Value of News Content News is a common denominator that spans every industry and market around the world.  Weather you are an enterprise corporation in China, a financial institution on Wall Street, or a law firm in downtown Atlanta, your market is [...]

2018-01-17T11:52:33+00:00

Why Your Website Design Strategy Is Broke! (Growth Driven Design)

Credit: Hubspot Broken Website Design Strategy Over the past 20 years or so of website design strategy, there's one thing that hasn't changed all that much... and that is website design strategy!  From Yahoo Sitebuilder, all the way up to modern day web [...]

2017-12-02T16:04:09+00:00

The Ultimate List of Corporate Websites Built Using WordPress

Wordpress for Enterprise & Corporate E-Commerce There's a commonly held belief that Wordpress is nothing more than a "beginner's level" blogging platform.  I think this speaks more to the simplicity and efficiency of Wordpress than anything else.  Using pre-built Wordpress templates, and leveraging the [...]

2018-01-17T11:52:34+00:00

The Secret Sauce to Local Business Blogging Success

A successful business blogging strategy is one that leverages content, in the form of blog posts, as a way to drive inbound traffic to a website.  The purpose of driving traffic to your website is to increase your brand exposure and ultimately acquire [...]

2018-01-17T11:52:34+00:00

Successful Business Blogging Is About Accumulating Success Over Time

When it comes to successful business blogging, there's a couple of principles you need to keep in mind: Success is accumulated. 80% of of success is simply showing up. Success is Accumulated When you first start your business blog, expect your very first post [...]

2018-01-17T11:52:34+00:00

3 Powerful Ways To Increase Website Traffic

Small business websites can be tricky when it comes to finding ways to generate more organic traffic.  After all, we aren’t talking about Hollywood gossip or hyper trendy products here. ​We are typically talking about segments like law firms, professional services, carpet cleaners, [...]

2018-01-17T11:52:35+00:00

Local SEO Strategy – 6 Steps To Top Rankings in Google Local Search Results

The following article appeared in LinkedIn as one of Bipper Media's featured articles and discusses the core strategy we follow about local SEO - the process of driving clients into the top search results of Google's front page map listings.   Written by [...]

2018-01-17T11:52:35+00:00

Mobile First SEO – Why Mobile Needs To Be A Big Part Of Your Overall SEO Strategy

When it comes to consumers searching for products and services, especially at the local level, mobile is quickly becoming the platform of choice.  In fact, Matt Cutts, a Google search engineer, has stated that as soon as this year, mobile search volume may [...]

2018-01-17T11:52:35+00:00

Local SEO Secret Revealed: How To Take Advantage of Google’s Local Search Algorithm

With the onslaught of algorithm updates coming from Google lately, how in the world are you suppose to keep up with all the changes and make sure your local or small business reaches the top search results in Google? First of all, you [...]

2018-01-17T11:52:36+00:00

How Lawyers Can Respond To Losing Their Profile Pictures in Google Search

 Hi, I'm Bobby from Bipper Media and I want to take a moment to talk about Google's recent decision to remove profile pictures from the search results in Google.   One industry that's been especially hard hit is the legal industry where, in [...]

2018-01-17T11:52:36+00:00

How Video Helps You Sell More From Your Small Business Blog

One of the best ways to sell more from your small business blog is through the use of video content. Video has proven, time and again, to be a more compelling source of content for visitors.  Primarily, video helps your visitors do less [...]

2018-01-17T11:52:37+00:00

3 Digital Media Strategies For Growing Your Local or Small Business

Running a small or local business takes up enough of our time as it is, how in the world are we suppose to find time to do things like blogging, Facebook, Twitter, Youtube, Instagram, etc...? I've got some good news for you... you [...]

2018-01-17T11:52:37+00:00

Did Google Just Nix Google Authorship For Lawyers? Profile Pics Are Gone…

I couldn't help but notice, as I was checking up on the rankings for several of our law firm clients, that none of the normal faces I'm used to seeing in Google search were showing up. Basically, I no longer see any profile [...]

2018-01-17T11:52:37+00:00

Video Authorship – Making Magic Happen in Google Search

Video Presentation on Video Authorship Bipper Media presentation on video authorship, video and brand marketing in Google search.  Learn more by visiting our article aboutvideo authorship here. Video authorship is one of the most amazing ways to brand your business, product, or service [...]

2018-01-17T11:52:37+00:00

The #1 SEO Mistake Website Owners & Bloggers Are Still Making

Produce authentic, original content that provides value to your visitors, or else you may find yourself disappearing completely from the top search results in Google! Back on May 20th, Google Engineer Matt Cutts announced that their latest algorithm update called Panda 4.0 was [...]

2018-01-17T11:52:38+00:00

The Five W’s To Highly Effective Small Business Blogging & SEO Content Writing

There's a very simple strategy to follow when it comes to running a highly productive small business blog.  This same strategy can be used for producing content that ranks well in Google as well.  The strategy is nothing more than producing informative content [...]

2018-01-17T11:52:38+00:00

How This Law Firm Mobile App Is Working To Produce Leads

Mobile Marketing Strategy for Law Firms With the a strategically designed mobile app, a law firm (or any small business) can quickly increase leads, calls, and sales for their business. I wanted to share a recent success story with one of our law [...]

2018-01-17T11:52:39+00:00

How To Embed A Facebook Post Into Your WordPress Post (VIDEO)

Video tutorial on how to embed a Facebook post into your Wordpress blog post: Learn how to embed a Facebook post into your Wordpress blog post.  A video tutorial from Bipper Media.  Watch on our site at https://bippermedia.com/2014/06/14/small-business-blogging-tips/ On June 11th, Facebook announced improvements [...]

2018-01-17T11:52:39+00:00

How Your Small Business Can Take Advantage of Facebook’s ‘Pay to Play’ Advertising Policy

According to Inc., "in the past few weeks, Facebook has made it clear that in order to reach your customers, fans, and anyone else who has "liked" you on its platform, you'll have to pay for Facebook ads. "Organic reach" of content from brands [...]

2017-12-02T16:04:31+00:00

This is Why Your Content Marketing Efforts Aren’t Working

This is Why Your Content Marketing Efforts Aren’t Working (via http://paulschaecker.blogspot.nl) By Tina Courtney-Brown in Featured Marketing Content marketing is not just a fad, it’s a full-on marketing movement — and for obvious reasons. Content is what makes the Web go ‘round, and [...]

2018-01-17T11:52:40+00:00

How A Local Business Started Getting Calls Immediately With Facebook Mobile Ads

Almost immediately after launching our client's Facebook mobile ad campaign, along with a simple mobile web app featuring a "tap to call" button, they started getting calls from new customers looking for a quote... Facebook mobile ads have been the most effective form [...]

2018-01-17T11:52:40+00:00

Facebook Ads Grid Tool – How To Create Ads To Meet Facebook’s 20% Text in Images Exposure Rule

Facebook Ads Grid Tool In this article you'll learn how to locate, and use, Facebook Ads Grid Tool. One thing I'm experiencing here at Bipper Media is the explosive growth of Facebook advertising.  Among it's many benefits are the ability to drill down [...]

2018-01-17T11:52:40+00:00