Bipper Media Articles2022-01-10T01:02:44-05:00

The Bipper Media Blog

How to Choose the Best Web Design Agency

Did you know that almost 40% of small businesses are outsourcing at least one work process? Outsourcing is becoming increasingly popular in modern business. From saving money to accessing qualified experts, there are tons of reasons that companies are sending work to third parties. If you're considering outsourcing the construction of your site to a web design agency, you're not alone! This is a super popular job to outsource, and it can bring [...]

By |Local SEO Articles|

Top Web Design Tips That Everyone Should Know

Did you know that it takes about 0.05 seconds for a user to form an opinion about your website? The goal of web design is to capture attention and make web pages easy for people to read and navigate on different devices like computers, tablets, or mobile phones. And if you want to accomplish all of those things, then these tips will be helpful. Keep reading to learn useful web design tips that [...]

By |Local SEO Articles|

Citations for Local SEO: A Complete Guide

With nearly half of all Google searches being local, it's hard to overstate the importance of local SEO. Making your website the best result for those "near me" searches will have a significant impact on your traffic, lead generation, and sales. If you've been marketing your business online for a while, SEO is nothing new. You've likely already set up the right keywords and positioned your brand for local search. It may seem [...]

By |Local SEO Articles|

How to Improve Your Google Maps Ranking in 2022

Did you know that 67 percent of consumers turn to Google Maps for navigational help? Most of those consumers end up finding the business listing on Google Maps from a keyword search 84 percent of the time as opposed to doing so from a business name. This is why you want your business to rank high on the terms your potential clients will be inputting as they search. But how can you improve [...]

By |Local SEO Articles|

How to Rank Higher in Google

Did you know that there are currently more than 1.7 billion websites in existence? This number is only growing, especially since websites are a great way to promote your business and sell products. However, promoting your brand online can be difficult if you don't rank very high on search engines like Google. After all, most people don't bother to click on the second search results page of Google, let alone the third or [...]

By |Local SEO Articles|

What’s the Difference Between SEO and SEM?

For most brands, grabbing the attention of their target customer is their ultimate goal. The best way to do this is through the utilization of search optimization. That way, these brands attain massive traffic flow to their websites, allowing their businesses to grow. To best achieve this traffic flow and growth, it is essential to identify the difference between SEO and SEM. While the two, SEO (search engine optimization) and SEM (search engine [...]

By |Local SEO Articles|

What Are the Benefits of SEO for Small Business?

Did you know that there are more than 1.1 billion websites that are currently active? If you don't have a website for your business, you might be missing out. However, writing a few blogs and saying a few words about your business on the internet isn't going to bring in a lot of potential customers. It doesn't mean that no one is interested in your business but rather that no one can find [...]

By |Local SEO Articles|

How Long Does It Take to Build a Website for Your Company?

If you have recently started a new business, you must be anxious to create a small business website for your customers to discover you. Although most websites can be built in a short time, you want high-quality work that stands out from your competitors. This should not be taken lightly, so you should not always aim to get websites for businesses done too quickly. It is challenging to gauge how long does it [...]

By |Local SEO Articles|

SEO vs. PPC: What’s the Main Difference?

PPC can generate up to double the number of visitors versus SEO. However, that's not the only difference between PPC and SEO. That's also not to say that PPC is "better" than SEO, either. The two accomplish similar goals through different means. The truth is, for a digital marketing strategy to be effective and successful, paid and organic search must work together. By utilizing both in collaboration, you can [...]

By |Local SEO Articles|

How to Find the Best Keywords for SEO: A Complete Guide

Keyword research is an important foundation for any online marketing campaign. If you don't know what keywords to target, you won't be able to optimize your website effectively. Keyword research allows you to target specific phrases to build links. It also tells you what kind of content your audience is looking for. Without keyword research, you're pretty much in the dark when it comes to marketing your online content. If you want to know how [...]

By |Local SEO Articles|

What Is the Main Purpose of a Landing Page?

Are you familiar with the concept of landing pages? If not, then you probably have no idea what's the purpose of creating a landing page is either. But, it's okay if you don't since digital and content marketing can be challenging. That's why Bipper Media is here for you. In our blog post, you'll discover the sole purpose of a landing page and the benefits of having one. Now, let's get started! What [...]

By |Local SEO Articles|

The Common Types of SEO You Need to Know

You've probably heard of the most popular tool in digital marketing, but you'd be surprised how many companies ignore it. Believe it or not, 70% of businesses don't even have an SEO strategy. Well, we're here to tell you that SEO isn't something to pass up, but it's okay if you still have questions. Luckily, we can clear that up for you. Let's talk about the different types of SEO and why they matter [...]

By |Local SEO Articles|

7 Essential Website Design Tips for Dentists

When was the last time you updated your dental practice's website? An old, slow, outdated website could scare away potential patients. You might miss the chance to grow your practice as a result. In fact, design has a 75% influence on a website's credibility. If you lack credibility, patients might struggle to trust you. Don't risk losing patients! Instead, update your dental practice's website using these seven effective website design tips. With these tips, [...]

By |Local SEO Articles|

8 Effective SEO Strategies for Plastic Surgeons

About 80% of new leads never turn into paying customers. In fact, about 65% of businesses struggle to generate leads in the first place. Companies that blog, on the other hand, are more likely to generate leads. With search engine optimization (SEO), you can make sure your website appears when patients search for a local plastic surgeon. Plastic surgery SEO can help you reach more patients online. As more people visit your website, you [...]

By |Local SEO Articles|

What Are the Common Types of Digital Marketing?

Over 50% of marketers say half or more of their budget goes into lead generation. Unfortunately, 65% of businesses say generating leads is a major marketing challenge. About 96% of people who visit your website aren't even ready to make a purchase. Without an omnichannel marketing strategy, you could struggle to reach potential customers online. Consumers might not even realize your business exists in the first place! Instead of missing a chance to [...]

By |Local SEO Articles|

A Simple Guide to SEO Best Practice

Did you know there are over 4.8 billion internet users worldwide? That's over 60% of the world's population, making being online an essential requirement for any modern business. As this figure will only grow, companies need to design and implement their online marketing strategies now to avoid falling behind the competition. But, what is the best way to increase your online visibility? With so many businesses competing for the same customers, it's vital to [...]

By |Local SEO Articles|

A Quick Local SEO Guide

Though most of us did probably not even notice it happening, the past few years have seen an exciting new frontier in the use of mobile technology. Location-based services and the increasing use of mobile phones for browsing have brought the world wide web to a local level. But do you know how this technology can help your business? One way is through the use of local online searches and their traffic. Read on as [...]

By |Local SEO Articles|

How Do You Go About Increasing Domain Authority?

Your domain authority score is a metric attributed to your website to signify how authoritative it is. The DA score is something that was developed by Moz, loosely based on Google co-creator Larry Page’s PageRank algorithm. Other companies such as Ahrefs provide similar rating systems. It is widely believed that the higher your website’s domain authority score, the more likely it will be to rank favorably on search engine results pages (SERPs) and as [...]

By |Local SEO Articles|

What Is Guest Posting and What Are Its Benefits?

It is estimated that there are 1.7 billion websites in existence. This makes the internet a crowded place, that is very easy for your customers to get lost in. If you own a website, then how are you supposed to get found amidst the chaos? One way is by creating content, but not necessarily for your own website. Read on as we answer the question "What is guest posting?" and how it can help you. [...]

By |Local SEO Articles|

How to Create a Winning Keyword Strategy

Nearly 70% of all online experiences start on search engines. About 75% of people never look at the second page of results, though. If you're not using keywords your consumers are using to find your product or service, you might not reach them. Instead, you can develop a more effective search engine optimization (SEO) marketing strategy by learning how to gather keyword research. Improving your keyword strategy will help you appear for relevant searches. Then, [...]

By |Local SEO Articles|

Lawyer SEO: Why Your Law Firm Needs SEO

The number of lawyers within the US has increased by 15% over the last decade. There are now nearly 1,339,000 licensed, active attorneys within the US. When prospective clients look for a local law firm, do they find yours online? If you're struggling to reach potential clients, you might want to consider search engine optimization (SEO). SEO will help you rank higher on search engine result pages. Higher rankings can help you generate [...]

By |Local SEO Articles|

How to Choose the Best Backlink Building Service

Are you trying to boost your search engine rankings? As part of your search engine optimization (SEO) strategy, don't neglect to generate backlinks. Backlinks are one of Google's top three ranking factors. Unfortunately, over 66% of pages don't have backlinks. Usually, the more backlinks a page has, the more organic traffic it will generate from Google. In fact, most top-ranking pages get followed backlinks from new sites at a pace between 5% and 14.5% each [...]

By |Local SEO Articles|

Everything You Need to Know About Voice Search SEO

SEO is one of the most important marketing tools of the 21st century. Less than one percent of people make it to the second page of search engine results. SEO effectively businesses to shirk the traditional duties of advertising, and instead put themselves in the way of success. However, in the 2020s, it's not going to be so easy. Advancing technologies like AI devices and voice search will no doubt affect [...]

By |Local SEO Articles|

What Is White Hat SEO and Why Should You Use It?

Are you looking for ways to build a passive marketing funnel for your business? Do you want to ensure that the SEO tactics you're using are going to convert? If so, then you need to learn all that you can about White Hat SEO. Doing so can help you in many different ways. It will make your website more attractive to Google than others in your industry, build your network of site users, [...]

By |Local SEO Articles|

What Is Black Hat SEO and Why Should You Avoid It?

When it comes to website rankings, 90.63% of pages do not get organic search traffic from Google. There are many simple changes that you can make to improve your page rankings. However, some companies participate in strategies that fall under black hat SEO, which can lead to more problems in the future. Do you want to learn more about black hat SEO and why you shouldn't use these principles when making changes to [...]

By |Local SEO Articles|