For most brands, grabbing the attention of their target customer is their ultimate goal. The best way to do this is through the utilization of search optimization. That way, these brands attain massive traffic flow to their websites, allowing their businesses to [...]
Did you know that there are more than 1.1 billion websites that are currently active? If you don't have a website for your business, you might be missing out. However, writing a few blogs and saying a few words about your business [...]
If you have recently started a new business, you must be anxious to create a small business website for your customers to discover you. Although most websites can be built in a short time, you want high-quality work that stands out from [...]
Approximately 71% of small businesses have a website. This is up from a mere 50% in 2018. But having a website isn't a proverbial silver bullet, since 38% of people will exit a website if they deem it [...]
PPC can generate up to double the number of visitors versus SEO. However, that's not the only difference between PPC and SEO. That's also not to say that PPC is "better" than SEO, either. The two accomplish similar [...]
Keyword research is an important foundation for any online marketing campaign. If you don't know what keywords to target, you won't be able to optimize your website effectively. Keyword research allows you to target specific phrases to build links. It also tells you [...]
Are you familiar with the concept of landing pages? If not, then you probably have no idea what's the purpose of creating a landing page is either. But, it's okay if you don't since digital and content marketing can be challenging. That's [...]
You've probably heard of the most popular tool in digital marketing, but you'd be surprised how many companies ignore it. Believe it or not, 70% of businesses don't even have an SEO strategy. Well, we're here to tell you that SEO isn't something [...]
When was the last time you updated your dental practice's website? An old, slow, outdated website could scare away potential patients. You might miss the chance to grow your practice as a result. In fact, design has a 75% influence on a website's [...]
About 80% of new leads never turn into paying customers. In fact, about 65% of businesses struggle to generate leads in the first place. Companies that blog, on the other hand, are more likely to generate leads. With search engine optimization (SEO), you [...]
Over 50% of marketers say half or more of their budget goes into lead generation. Unfortunately, 65% of businesses say generating leads is a major marketing challenge. About 96% of people who visit your website aren't even ready to make a purchase. [...]
Are you struggling to generate brand awareness, website traffic, or online leads? Consider using search engine optimization (SEO) this year. With SEO, you can boost your website to the top of a search engine results page (SERP). Nearly 70% of online activities begin [...]
Did you know there are over 4.8 billion internet users worldwide? That's over 60% of the world's population, making being online an essential requirement for any modern business. As this figure will only grow, companies need to design and implement their online [...]
Though most of us did probably not even notice it happening, the past few years have seen an exciting new frontier in the use of mobile technology. Location-based services and the increasing use of mobile phones for browsing have brought the world wide [...]
Your domain authority score is a metric attributed to your website to signify how authoritative it is. The DA score is something that was developed by Moz, loosely based on Google co-creator Larry Page’s PageRank algorithm. Other companies such as Ahrefs provide similar [...]
It is estimated that there are 1.7 billion websites in existence. This makes the internet a crowded place, that is very easy for your customers to get lost in. If you own a website, then how are you supposed to get found amidst the [...]
Nearly 70% of all online experiences start on search engines. About 75% of people never look at the second page of results, though. If you're not using keywords your consumers are using to find your product or service, you might not reach them. Instead, [...]
The number of lawyers within the US has increased by 15% over the last decade. There are now nearly 1,339,000 licensed, active attorneys within the US. When prospective clients look for a local law firm, do they find yours online? If you're [...]
Are you trying to boost your search engine rankings? As part of your search engine optimization (SEO) strategy, don't neglect to generate backlinks. Backlinks are one of Google's top three ranking factors. Unfortunately, over 66% of pages don't have backlinks. Usually, the more backlinks [...]
