Alright, what I’m about to share with you here is something that people would pay a lot of money for through one on one consulting.
What I’m going to give you is, without a doubt, the #1 most effective strategy to experiencing explosive growth on your Facebook Fan Page.
But wait a minute Bobby… who in the world cares about Facebook Fan Pages? I mean, what can they do for my business anyway?
First of all, Facebook now has over 800 million users worldwide and is still growing at a ridiculous rate.
Second, Facebook users are averaging 7 hours per month on the site. This means, once Facebook users get on the site, they are spending A LOT of time browsing around to see what their friends are up to.
Just to put this number in perspective for you – the next closest site to Facebook regarding “time on site” is Yahoo which averages 2 hours and 28 minutes per user / per month. (see reference)
Third, when you gain a fan on your Facebook Fan Page it is a lot like gaining an email subscriber. That person becomes a “fan” of your page, but then they receive all of your updates over the long term. But even better than an email subscriber, if that fan “re-likes”, comments, or shares the update from your Facebook Fan Page, then your page got even more exposure because that fan just relaunched your page to all of their friends on Facebook. This is the viral exposure growth that Facebook offers which makes it one of the most valuable platforms for business marketing available – assuming of course that your “business” message is something that people are willing to share.
Get Explosive Facebook Fan Page Growth
Alright, enough with the fluff – let’s get to the #1 strategy for growing fans on your Facebook Fan Page.
Two words can describe this strategy “FREE GIVE-A-WAYS”!
That’s right – offering free give-a-ways is, without a doubt, the single most effective way to grow your Facebook Fan Page.
But in order to grow fans through your free give-a-way campaign to the max, there are so “must follows” strategies and techniques to follow.
1) Require people to be fans
Duh! This is a no brainer. In order to maximize the increase of fans on your Facebook Fan Page, you MUST make one of the stipulations to winning the give-a-way is that you are a fan of the Facebook page.
2) Use an image for your give a way
A strategy that I implemented for one of my clients in the past worked like a charm and brought in hundreds of new Facebook fans from one simple campaign. The strategy involves building an image to promote your free give-a-way and uploading that image to your Facebook Fan Page.
First of all, once you upload that image to your Facebook Fan Page, it will then syndicate out to all of the current fans of your page.
Next, you want to add a second stipulation (first one being that they must be a fan of your Facebook page) that states in order to be eligible for the free give-a-way, you must either “Like” or comment on the image that promotes the free give-a-way.
So now you have two stipulations at work here, both of which work together to bring explosive growth to your Facebook Fan Page:
- people have to be a fan of your page in order to be eligible for the give a way
- people must either “like” or comment on the give-a-way image
By forcing people to “Like” or comment on the give a way image you are, in essence, driving massive exposure for that image (which is part of your Facebook page) to all of the participants friends Facebook wall stream. This adds a lot of exposure for your Facebook Fan Page through viral marketing and exposure on Facebook.
And when other people see the image, they will also see the stipulations of your free give-a-way which will encourage and entice them to also become a fan of your Facebook page and re-syndicate your image again to all of their friends by either like’ing or commenting on the image.
What are some ways you’ve used to grow your Facebook Fan Page?